Summer Doldrums? Not here.

So far, 4 of these are turning into Top Toys. Build Bonanza, Little Live Pets, Fingerlings and SmartGurlz.

Learning Express Lake Zurich Blog

The doldrums is a colloquial expression derived from historical maritime usage, which refers to those parts of the Atlantic Ocean and the Pacific Ocean affected by the Intertropical Convergence Zone, a low-pressure area around the Equator where the prevailing winds are calm. Here at Learning Express Toys we are anything but calm.

Why?  To get ready for the holidays all the planning and execution needs to be done by July. Orders placed, ads designed, events planned and sale dates noted. Staffing of the team needs to be geared up and planned as does the space to store stock so we won’t run out on December 24th. Training dates are set, vendor shipments confirmed and testing of new toys is all underway for a solid, if not very good 2017 holiday season.


The year has started off with a bang. The fidget Spinner craze was one of the largest and certainly…

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